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Marketplace platform development and marketplace software

Launch a marketplace with the rules your buyers and sellers need, then grow it from real use

A marketplace has at least three groups of users: buyers, sellers and the team running it, and each needs its own screens and rules. We build marketplace platforms with listings and search, seller onboarding and approval, matching or auctions, payments with commission and payouts, and the back office your team works in every day. We start with an MVP that proves people will trade, then add what the first users ask for. Our marketplace MVPs have taken between 6 weeks and 3 months.

  • Separate accounts and screens for buyers, sellers and admins
  • Listings, search, matching or auctions
  • Payments with commission, payouts and invoices
  • An MVP first, then what your users ask for

Does this sound familiar?

The situations where teams usually call us.

  1. You have a marketplace idea and need a working MVP to show users and investors, not another slide deck.

  2. Sellers are onboarded by email and spreadsheet, and checking each one takes days.

  3. Commissions and payouts are calculated by hand at the end of every month.

  4. Your matching rules, by location, availability or qualification, are too specific for a marketplace template.

  5. Your team runs the marketplace through spreadsheets because the admin side was never built.

How one deal moves through the platform.

Every marketplace has its own rules, but one deal follows much the same path. The rules along the way are what make yours different.

  1. A seller lists an offer Photos, price, availability, documents
  2. The listing is checked Trusted sellers go live, new ones go to your team
  3. A buyer searches and finds it Filters, location, availability, your ranking rules
  4. The buyer pays Through a payment provider, commission split off
  5. The deal is completed The buyer confirms, or your team settles a dispute
  6. The seller is paid out Minus commission, with invoices for both sides
Most of the build effort sits in steps 2 and 5: who is allowed to sell, and what happens when a deal goes wrong. Plan them before the search page.

What we’ve learned.

From the projects we’ve built in this area.

  • 01

    An MVP is the first deals, not the full product.

    Mladilekari, a platform connecting young doctors with hospitals, launched its MVP in 6 weeks. Cardino, a Berlin marketplace for used electric cars, launched in 3 months. Both were built around one core loop: list, find, then apply or buy. Anything that doesn’t serve that loop can wait until real users ask for it.

  • 02

    Software doesn’t bring the first sellers.

    The hardest part of a new marketplace is having enough on offer for buyers to find something. That is usually done by hand: calling sellers, importing their listings for them, sometimes running the first deals manually. Build the admin tools that make this fast before you build features for scale.

  • 03

    Don’t hold the money yourself.

    Collecting buyers’ money and passing it on to sellers can bring your company under payment services regulation. Marketplace payment services such as Stripe Connect or Mangopay take on that part, including checking sellers’ identity, and split off your commission automatically. Choose one early: it shapes onboarding, payouts and invoicing.

  • 04

    The back office is half the product.

    Founders picture the buyer’s screens. Day to day, the team spends its time in the admin: approving sellers, fixing listings, handling refunds and disputes. For Cardino we built a back-office application for listings and transactions alongside the dealer marketplace.

What we can build.

  • Users and listings

    • Buyer, seller, admin and partner accounts with their own permissions
    • Seller onboarding with documents, identity checks and approval
    • Listings with photos, categories, variants and availability
    • Ratings and reviews, moderated by your team
  • Search and matching

    • Search with filters, maps and saved searches
    • Matching by location, availability, qualification or price
    • Quote requests, bidding or auctions
    • Messages between buyers and sellers, with contact details protected
  • Payments and commercial rules

    • Payments through marketplace providers such as Stripe Connect or Mangopay
    • Commission, fees or subscriptions per seller or category
    • Payouts, refunds and invoices for both sides
    • Logistics, accounting and CRM integrations
  • Running the marketplace

    • A back office for listings, users, orders and disputes
    • Dashboards for listings, conversion, revenue and active sellers
    • Email, SMS and in-app notifications
    • AI that completes and standardises listing data

Ready-made marketplace software, a plugin or a custom build?

A ready-made platform or an e-commerce plugin is the right start for many ideas. This is where each one runs out.

Ready-made marketplace softwareE-commerce with a marketplace pluginCustom platform
Time to launch Days Weeks 6 weeks–3 months
Upfront cost Low Low to medium Fixed build price
Your own matching and approval rules No Partly Yes
Commission and payout logic Partly Partly Yes
Back office built for your team Partly Partly Yes
Ongoing fees Plan or per sale Plugins and hosting Hosting and support
You own the code No Partly Yes
If your marketplace is a catalogue with a buy button, start on ready-made software and test demand cheaply. Build when the rules are the business: who can sell, how deals are matched, how money moves.

How the first version comes together.

A typical timeline. We confirm yours after the project workshop.

  1. Week 1

    Map one deal

    In the workshop we follow one transaction end to end: who lists, who approves, how buyers find it and how money moves. You get the MVP scope and a fixed price.

  2. Weeks 2–8

    Build the MVP

    Accounts, listings, search, payments and the back office, in two-week stages with a working demo every week.

  3. Launch

    First users, first deals

    Start with a small group of sellers you bring on yourself, so problems show up while they’re cheap to fix. The code, repositories and accounts are yours.

  4. Then

    Grow from real data

    Reviews, new categories, user groups and automation, chosen from how people use the platform. Bug fixes are free for 3 months.

Our marketplace MVPs have taken from 6 weeks (Mladilekari) to 3 months (Cardino).

Case studies.

Systems we’ve built that are close to this one.

  • Mappi

    Real Estate · Guatemala

    Real-estate directory for Guatemala

    Real estate directory for Guatemala market

    Read the case study
  • Mladilekari.sk

    Healthcare · Bratislava, Slovakia

    Connecting healthcare professionals

    Platform that connects doctors & students with hospitals

    Read the case study

Questions people ask.

Can you build an MVP first and expand later?

Yes, and we recommend it. The MVP covers one complete deal (listing, finding, paying or applying) and the back office to run it. Mladilekari’s MVP took 6 weeks, and we have kept adding features with the client since.

What does a marketplace cost?

A focused MVP usually fits our connected-system range of €10–30k. Larger platforms with many integrations, several user groups or complex payments start at €30k. You get a fixed price after the project workshop, before any build starts.

How long does it take?

Our marketplace MVPs have taken between 6 weeks and 3 months. Payments, the number of user roles and integrations with outside systems make the biggest difference.

How do payments and commissions work?

We use a marketplace payment provider such as Stripe Connect or Mangopay. It takes the buyer’s payment, checks sellers’ identity, splits off your commission and pays sellers out, so your company doesn’t hold their money. We build your rules on top: fees per category, refunds and invoices.

Can you add AI to a marketplace?

Where it helps: completing and standardising listings, suggesting categories, matching requests to suppliers or flagging suspicious listings for review. For Mappi, a real estate portal, we built AI tools that fill gaps in listings and standardise their fields.

We already have a platform. Can you take it over?

Yes. We start by reviewing the code or no-code app, the data and the payment setup. Then we either extend what you have or plan a step-by-step move to a new platform without stopping trade.

Who owns the platform?

You do. The code, repositories and hosting accounts are yours from launch, which matters when investors or a future buyer of your company ask about it. Bug fixes are free for 3 months, and monthly support after that is optional.

What about personal data and GDPR?

Buyers’ and sellers’ data lives in your own accounts, hosted in the EU if you prefer. Consent, data export and account deletion are built in from the start, and card details stay with the payment provider, never on your servers.

Planning a marketplace?

Tell us who buys, who sells and how the money moves. We’ll tell you what the MVP should include and roughly what it would cost.

JurajCEO, QikBuild

You leave the call with

  • What we would build first
  • A rough price range
  • Whether custom software makes sense for you
Book a 30-minute call

Or write to hello@qikbuild.com